Magic Of HTML5

Since HTML5 runs on all modern Web browsers and supports many of the capabilities of modern mobile devices, it can serve as a universal platform for applications. A universal platform provides significant business benefits, not only in terms of developer productivity, but also in terms of employee productivity, competitive advantages and technical benefits.
A universal Web application can be written now, but it takes some feature-sniffing and careful coding to make it work well on each possible browser. This requires extensive testing and a rather good Web developer. Alternatively, there are tools and frameworks available for generating universal HTML5 applications.
On the other hand, if the definition of "universal" is restricted to what works now -- and the other platforms are allowed to catch up in their HTML5 support in the future -- then using handwritten HTML5 (with its attendant CSS3 and JavaScript) as a universal application platform is at least on the horizon.

Productivity Benefits of a Universal Platform

A Web-based universal platform for enterprise applications can make employees more productive because business applications can be used anywhere, from any supported device, with no setup required.
This is a compelling benefit for workers who often walk around their business, as long as WiFi coverage is supplied in the facility. Examples include nurses in a hospital using a medical records system, or supervisors in a plant using an inventory system.
With the addition of wireless broadband through a 3G or 4G carrier, this becomes a compelling benefit for workers who often drive offsite, such as sales people, delivery people and construction supervisors.

Competitive Advantages of a Universal Platform

A Web-based universal platform gives a business a competitive advantage because it gives customers and partners the interactive experiences they want today on the mobile platforms they use today -- not in three years, when IT gets through its backlog.
If developers are busy maintaining desktop applications for up to three platforms, Web applications for up to five browsers, and native mobile applications for three or more smartphones and tablets, they are never going to have time to produce anything new to meet business needs and add business value.
You might think that supporting mobile devices isn't worth the effort, but your employees, partners, and customers likely disagree. Mobile today is like the Web was in 1995: You have to go there, and the sooner you do, the better you look to your users. Don't let the competition get there first.
At the same time, you don't want your mobile applications to look half-baked. This is an area where careful attention to the styles, animations, and effects available through HTML5 can add considerable polish to a Web application.

Why Use Standards?

HTML5 can be a universal platform, meaning that HTML5 applications will be able to run in cross-platform and cross-browser environments. HTML5 is widely (indeed, universally) accepted, and W3C standards mean these applications should continue to work even as hardware evolves, since the burden of hardware compatibility for these standards falls on the Web browser developers, not on your IT department.